James + Jake

NPD, brand logo, branding and packaging design.

We created a new identity, brand logo and packaging design for new startup James + Jake.

The challenge within the design process was to create a fresh new look men's grooming brand.

A London based, family owned business created a new skincare range brand that aimed to help men feel good about themselves in everything they did and they came to us to create a new brand mark and packaging to bring these to market.

It was important to communicate the products were made using gentle, natural, nutrient-rich ingredients to help achieve optimal skin health.

James + Jake website

" I just wanted to acknowledge you and your amazing work on our brand. It has been getting the most amazing feedback this year since we launched. Not least with a 'Best Breakthrough Brand' Award nomination from GQ!! We didn't win unfortunately but we were shortlisted, which is just wonderful.

Evening Standard, SheerLuxe, and numerous cool customers have also told me "GREAT brand".

So just saying thanks to you! I still look at it and absolutely love it. "

James Hood - James + Jake